Selling out, up 36.8%, foreign trade export orders soared
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Since June this year, many European countries have continued to experience high temperatures, with temperatures in many places exceeding 40℃, and the market demand for air conditioners and electric fans has shown explosive growth. The number of air conditioners and electric fans has increased, and it has been sold overseas.
Recently, China's air conditioner exports have surged, and Chinese home appliance companies are accelerating their integration into international markets such as Europe, America, Africa, etc. with smarter, more efficient and more environmentally friendly products.
Lai Gong, the overseas product manager of a certain company: This line is producing a batch of orders that our French and Spanish customers urgently supplemented in July. A batch of 17,000 units have been sent, and the remaining second batch is about 30,000 units, which will be sent in early September.
In order to meet the needs of the European market, the company has launched air conditioning products with broadband compression technology, which can operate normally at high temperatures. In addition, photovoltaic energy storage air conditioners equipped with AI smart chips have the characteristics of energy-saving and power-saving, and are also favored by European consumers.
Similarly, another air conditioning manufacturer located in Zhongshan, Guangdong, has also continued to increase in orders in Europe recently. In the production workshop, the industrial robot cluster does not stop working 24 hours a day, performing assembly, inspection, sorting and other processes. For the European market, companies have also launched AI voice air conditioners that can achieve multi-language control.
Tang Weiqiao, business manager of Northwest Europe of a certain company: Since the beginning of this year, our total order volume has exceeded 12 million units, of which the overall European market has grown by about 18%. As a high-level customs certification enterprise, it has more advantages in port customs clearance and business processing, which will also help us further expand exports.
Xu Danxia, head of the Enterprise Management Section of Zhongshan Customs Office in Shiqi, Gongbei Customs: In the first seven months of this year, Zhongshan City exported 2.48 billion yuan of air conditioners to Europe, an increase of 36.8% year-on-year.
While developing the European market, a company in Shunde, Guangdong has further increased its efforts to expand the African and Middle East markets. Recently, the company successfully won an order for 70,000 Dubai air conditioners.
Gan Jianguo, Director of Brand Center of a certain enterprise: Each country has different requirements, including voltage requirements, environmental requirements, and energy efficiency requirements. According to customers' needs, the R&D team has tailored some products for customers.
From January to July this year, companies exported a total of 300,000 air conditioners to the African and Middle East markets.
In Guangdong, not only Zhongshan and Shunde air conditioning companies have received a large number of overseas orders, but electric fans produced in Shenzhen, Shantou and other places are also popular overseas. From portable fans to traditional fans, companies have won the market with innovation.
In a mini small fan production workshop in Chenghai District, Shantou, every program is linked from injection molding to precision assembly. The products range from handheld, halter-shaped to desktop, and new small fans with ice-filled functions to match the differentiated needs of different groups of people.
Corporate Design Director Jiang Yu: This one is mainly equipped with ice compress. Compared with previous products, it mainly solves customers' needs for rapid cooling. The monthly sales volume is about 500,000 units, and the maximum battery life can reach 10 hours.
According to statistics, Shantou's cooling home appliances such as air conditioners, electric fans, and halter fans produced this year are mainly sold to Europe, America, the Middle East, Southeast Asia and other places.
Similarly, in Shenzhen, fan manufacturing companies of all sizes are also very busy this year. In a fan manufacturing company located in Bao'an District, workers are rushing to make an order for energy storage fan motors worth more than 2 million yuan. At present, the company's products have entered Africa, Southeast Asia, the United States, South America and other regions, and this year, there have been new markets such as Benin and Cameroon.
Company head Zhao Xiping: Because Africa lacks energy, but solar energy is relatively developed, our products have built-in batteries, and solar energy can be charged at the same time. Exports have increased by about twice this year.
A portable fan company in Longgang District has increased the motor speed to 20,000 rpm through the upgrade of the motor, and the wind speed is three times that of ordinary fans. The product is welcomed by the international market.
Company head Lin Qiongna: Now the sales of single products have exceeded 200,000 units in a month. In order to stabilize market competitiveness, the company also focuses on promoting registration and layout in patents, appearance and other aspects in different countries and regions, and continues to lead the overseas market with these advantages.
According to statistics, Shenzhen's electric fan exports exceeded 6 billion yuan in the first seven months of this year, and the fan series products were exported to Africa, Southeast Asia, North and South America and other countries and regions.
